Travelport and Roibek forge bonds to expand their online presence in the Kingdoms

By on July 27, 2016 | News

Travelport and Roibek Travel have forged a partnership to a long-term agreement that will see Roibek use Travelport’s technology across their 55 branches in the entire Saudi Arabia’s travel industry.


This agreement would witness the growth of Riyadh-based travel agency deploy Travelport’s Universal API, the technology that backs internet bookings and unparalleled travel content to boost their online presence.

Khalid Suliman Al Turaiki, Founder, Roibek Travel, said “as a regional leader in airline ticketing for tours and travels, our selection of Travelport for our business, supports our objective to empower efficiency, increase productivity and improve our overall customers’ experience. A fundamental component of our strategy- as a pioneer of Saudi Arabia’s travel and tourism landscape- is to grow our presence online and Travelport’s technology will also allow us to target growth in our business so that we can bring our online presence to an unprecedented level.”

This point of sales solution would give Roibek access to air and other travel content and services aimed at maximising revenues for travel agents. Smartpoint, as the company calls it, would allow travel agents to sell not only air tickets but various other ancillary products and services of a particular airline in real time from over 400 of the world’s leading network and low-cost carriers.

Ibrahim El Mohandes, Country Manager, Saudi Arabia, Travelport, said “Travelport is delighted to announce this business partnership with Roibek Travel. Our technology solutions are redefining how travel is being searched, bought and sold across the globe and our Travel Commerce Platform creates synergies that facilitate revenue growth for our customers, which will empower Roibek’s growth online, increasing revenue as well as improving customer service for the Roibek’s customers.”

Research shows that Saudi Arabia has the largest travelling population in the Middle East, with the young population making 4-5 trips a year, mostly within Gulf.

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