As the festive season knocks at our door, the e-commerce giants take up our concrete time around these days. From Big Billion Days at Flipkart to Amazon Great Indian Festival at Amazon, all are breaking necks to attract the attention of the consumer. In the light of such opportunities, Musafir.com has also tied up with Amazon India in a unique marketing campaign this festive season.

The travel agent would offer 200 lucky winners, who shop at the Amazon Great Indian Festival, an all-expense paid couple trip to Dubai for three nights and four days.

“The festive season is all about giving, sharing and experiencing. We are extremely excited to announce our festive association with Amazon India. This unique partnership featuring one of the biggest online sales in the country with one of the biggest holiday giveaways in the history of Indian retail is our way of wishing everyone a happy festive season and a prosperous year ahead,” said Ms Giya Diwaan, CEO, Musafir.com.

Musafir.com had set its operations in India around 2010 with a target to inspire travellers to a premium travel experience. The website offers 3,000 destinations and stays in over 85,000 properties with holiday experiences and much more.

“This year we recognise and celebrate the big-heartedness that underlies festivities and have themed the Great Indian Festival asTyohar Bade Dilwala. These marathon 120 hours of the event mark our continuing commitment to work closely with marque partners like Musafir to delight customers across India. 200 lucky winners will win an all-expense paid trip to Dubai for two, and it’s the perfect present we can gift our customers this Diwali. This is an unprecedented magnitude for a travel prize, and we are very excited to give customers an experience of a lifetime as they shop on Amazon.in during the Great Indian Festival,” says Mr Manish Tiwary, Vice President, Category Management, Amazon India.

The company was founded by Sheikh Mohammed bin Abdullah Al Thani, Sachin Gadoya and Albert Dias with a vision to unite smart technology along with customer satisfaction.

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Indian Railway Catering and Tourism Corporation is well-known for changing the face of the railway ticketing in India. It has laid the groundwork for internet-based railway ticket booking through its website. This year IRCTC has been an exceptionally active player in the travel industry.

(Image: Electric locomotive of Indian Railways by Shan H Fernandes)

Over the past few months, IRCTC has tied up with innumerable indian and international brands to further enhance its business and fulfil the requirements of the travellers. Let us go through a few of them below:

 YatraGenie

Indian Railway Catering and Tourism Corporation collaborated with YatraGenie – a Bengaluru-based online bus ticketing and cab-booking platform. Through this tie-up, YatraGenie offers cab services to the passengers from Secundarabad station. This gives the liberty to the passengers to book cabs at the last minute from the station and reach their respective destinations with absolute ease.

 MobiKwik and Paytm

MobiKwik offers an instant one-tap payment method for ticket bookings. The users can carry out seamless online payments from the retailer’s platform with no redirection to the app. It has tied up with Paytm to make e-catering payment an easy option for the travellers.

Amazon and Mydala

IRCTC tied up with Amazon to provide the convenient online shopping experience to its customers. Through the app, the passengers are offered a variety of products ranging from consumer electronics to musical instruments. In the similar category, they joined hands with Mydala to provide deals and offers across categories like health and wellness, tattoos and retail shopping to its customers.

 KFC and Dominos

Recently, IRCTC has also associated with leading fast-food chains like KFC and Dominos. Currently, IRCTC provides an e-catering facility in 1516 trains without pantry cars.The KFC and Dominos services are available in trains running via New Delhi Railway Station. Passengers can place their orders through the IRCTC website or call on a toll-free number.  It is also planning to collaborate with food aggregators like Subway and Pizza Hut.

Foodpanda and Hello Curry

IRCTC has connected with many food tech startups in the past few months. A few of them include Foodpanda and Hello Curry. With these tie-ups, the two food tech startups have enabled the passengers to order from a variety of cuisine options during their travel. Foodpanda provides customers with the choice to order meals a few hours before their travel. The Foodpanda services are available currently only in Delhi whereas Hello Curry offers wholesome healthy meal options to passengers boarding different trains at Secunderbad station.

GoAir and Spicejet

IRCTC associated with the GoAir and Spicejet to assist train travellers with wait-listed tickets to book flight tickets by charging an incremental fee. The passengers get an opportunity to avail  tickets at a lower price as compared to standard price rates. Interested people can book flight tickets three days prior to their travel date, after cancelling their train tickets.

In this year, IRCTC has been seen joining hands with many players in different verticals to assist the travellers through its widely-available services.

Related Article: Foodpanda partners with IRCTC to offer food in trains

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